Midjourney

Plain-English risk rating: 4 of 5 (Free/Basic/Standard) / 3 of 5 (Pro/Mega with Stealth Mode)

Midjourney sits high on the consumer-AI risk axis for a reason most users do not understand: everything you create on the lower tiers is public by default. Your prompts and your generated images are visible to other Midjourney users on the web gallery and across Discord. This is structurally different from every other vendor in this database — ChatGPT, Claude, Gemini, and so on retain your conversations on their servers but do not expose them to other users. Midjourney's default is exposure.

The second material risk: Midjourney is the defendant in an ongoing Disney/Universal copyright lawsuit (filed June 2025, trial date late 2026) alleging training on copyrighted character images. The outcome could fundamentally alter commercial use policies. Combined with the February 2026 Supreme Court Thaler decision confirming AI-generated works cannot be copyrighted, the IP picture for businesses using Midjourney commercially is unsettled.

The Pro and Mega tiers with Stealth Mode enabled bring the risk down to 3 of 5 by making your prompts and images private, but Stealth Mode does not delete already-generated public content and does not change Discord's separate data retention.

Recommended for

  • Sole proprietor designer: Standard Plan at $30/month is the minimum acceptable tier for any commercial work because lower tiers either have no commercial rights (Free) or expose your prompts publicly without the option of Stealth Mode. For sensitive client work, upgrade to Pro at $60/month for Stealth Mode.
  • Small team (2-10 people): Pro or Mega with Stealth Mode enabled. Document your commercial usage rights internally and audit which images on your team's gallery are still publicly visible from earlier generations.
  • Regulated industry: No general guidance — Midjourney is not architected for regulated-content workflows. Consider Adobe Firefly Enterprise instead (separate profile in this database).
  • The honest answer for most 1-10 employee businesses using AI image generation commercially: Midjourney produces higher-aesthetic-quality output than most competitors for most prompts as of mid-2026, which is why it remains the dominant choice despite the privacy issues. The right configuration for commercial use is Pro or higher with Stealth Mode permanently enabled. Treat any prompt you write on a lower tier as published material.

Critical pre-deployment warning (revenue threshold)

Midjourney's Terms of Service contain a revenue-trigger clause: if you (or your company) generate more than $1,000,000 USD per year in revenue, you MUST be subscribed to Pro or Mega to own your generated Assets. Smaller businesses on lower-tier plans retain ownership; larger businesses on lower-tier plans do not. This is a structural compliance issue for any SMB on a growth trajectory — your subscription tier needs to match your revenue tier or you risk losing ownership of work you have built into your products.

Data retention default

  • Free, Basic, Standard: All prompts and generated images public by default on the Midjourney web gallery and Discord servers. Visible to millions of other users. Images are retained indefinitely as part of the public archive.
  • Pro, Mega with Stealth Mode ON: New generations are private from this point forward. Existing public generations from earlier sessions are NOT retroactively privatised — they remain visible. Some prompt-level metadata may still be retained on Midjourney's systems.
  • Discord retention: Whether you generate via Midjourney's web app or via Discord, Discord's own data retention applies in parallel. Discord retains messages, server activity, and metadata under its own privacy policy, separate from Midjourney's.

Training opt-out

TRAINING IS ON BY DEFAULT and there is no per-user opt-out for the consumer tiers. Midjourney trains on user-generated images and prompts as part of its model improvement loop.

Midjourney's own AB2013 documentation discloses that the training dataset comprises:

  • Publicly available data crawled from the public web and public repositories
  • Internally generated data
  • User interactions and inputs to the platform
  • Licensed data and data that may be protected by copyright (the company asserts fair use)

For users in California, the AB2013 disclosure documentation provides additional transparency but does not provide an opt-out mechanism. Enterprise customers can negotiate custom terms.

Zero Data Retention availability

  • Not offered
  • Stealth Mode is the closest equivalent for prompt/image privacy, but it is a visibility control rather than a retention control — Midjourney still retains the data on its servers

Plan tiers and pricing (as of early 2026)

TierPrice (USD)Default visibilityCommercial rightsSuitable for
Free / Trial$0PublicNonePersonal experimentation only; no commercial use permitted
Basic$10/monthPublicYes (under revenue threshold)Hobbyists; not appropriate for client work
Standard$30/monthPublicYes (under revenue threshold)Minimum acceptable for commercial work; still publicly visible
Pro$60/monthStealth Mode availableYes; required for >$1M revenue companiesCommercial work requiring privacy
Mega$120/monthStealth Mode availableYes; required for >$1M revenue companiesHeavy commercial use

Jurisdiction

  • Primary processor: Midjourney, Inc., San Francisco, California, USA
  • Cloud infrastructure: Not publicly disclosed in primary documentation
  • Data processed in the United States by default
  • Subject to California privacy law (CCPA/CPRA) and California AB 2013 generative AI training data disclosure requirements
  • Discord-based interactions subject to Discord's separate privacy policy and jurisdiction

Breach history (public incidents and ongoing legal proceedings)

June 2025 — Disney and Universal v. Midjourney (UNRESOLVED)

The Walt Disney Company and Universal Studios filed a federal copyright infringement lawsuit against Midjourney alleging the AI image generator trained on copyrighted character images and produces outputs that reproduce protected characters (Mickey Mouse, Spider-Man, the Simpsons, and others) on request. Trial date set for late 2026. If the plaintiffs prevail, the result could fundamentally alter commercial use policies for Midjourney across all tiers.

Sources: Court filings; Terms.Law analysis (January 2026, updated March 2026)

February 2026 — Supreme Court declines Thaler petition (precedent affecting all Midjourney commercial use)

The US Supreme Court declined to hear Thaler v. Perlmutter, leaving in place the lower-court ruling that pure AI-generated works cannot be copyrighted under US law because they lack human authorship. The practical implication for Midjourney users: while you can use Midjourney outputs commercially per Midjourney's license, you cannot stop others from copying those outputs unless you have added enough human creative input to meet the human-authorship threshold.

Source: US Supreme Court order list, February 2026

March 2026 — Bartz v. Anthropic $1.5B settlement (precedent affecting AI training data lawsuits)

While this settlement involved Anthropic and text training data rather than Midjourney and image training data, the $1.5 billion settlement (approximately $3,000 per work for 7 million books) establishes a precedent that could apply to image training data cases including the Disney/Midjourney lawsuit. Settlements like this do not grant future training licenses — they only resolve past liability.

Source: Settlement filings, March 2026

Ongoing — Default-public visibility as a structural data exposure

Not a discrete breach incident, but a persistent structural issue worth treating in this section: every prompt typed on a Free, Basic, or Standard tier account is visible to every other Midjourney user via the web gallery. This includes client briefings paraphrased into prompts, internal project descriptions, competitive analysis terms, and any other text that an SMB owner might type when generating commercial work. The Privacy Watchdog score for Midjourney is 38/100 (D+), the lowest among major AI services, primarily driven by this default-public posture.

Source: Privacy Watchdog analysis (January 2026)

What this means in plain English for SMB owners

Three honest takeaways:

  1. Every prompt you type on Standard or below is published to other Midjourney users. This is not a bug; it is the documented default. If you have ever typed a client name, a confidential project description, or a competitive observation into a Midjourney prompt on a non-Stealth-Mode tier, that text is in the public Midjourney gallery and indexed by Discord's own systems.
  1. The Disney/Universal lawsuit could materially change Midjourney's commercial terms. Trial in late 2026. The outcome is genuinely uncertain. SMB owners building business processes around Midjourney should have a contingency plan if commercial use rights are restricted post-trial — Adobe Firefly is the most credible alternative for that scenario because Adobe trained Firefly only on licensed and public-domain content.
  1. If your company is approaching $1M annual revenue, your Midjourney subscription tier needs to track that. The Terms of Service revenue-trigger clause means companies above $1M USD revenue must be on Pro or Mega to own their generated Assets. This is a compliance issue most growing businesses are not tracking.

Sources

  • Midjourney Terms of Service: https://docs.midjourney.com/hc/en-us/articles/32083055291277-Terms-of-Service (verified 2026-05-24)
  • Midjourney Privacy Policy: https://docs.midjourney.com/hc/en-us/articles/32083472637453-Privacy-Policy (verified 2026-05-24)
  • Midjourney AB2013 Documentation (California training data disclosure)
  • Terms.Law: Midjourney Commercial Use Rights March 2026 guide
  • Terms.Law Privacy Watchdog: Midjourney Privacy Review (Score 38/100)
  • Cold Iron Labs: Understanding The Midjourney Privacy Policy (November 2025)
  • US Supreme Court order list, February 2026 (Thaler v. Perlmutter cert denial)
  • Disney/Universal v. Midjourney case filings (June 2025, court docket)

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